Effective Date: 30^th January 2025

McFarland Consulting and Advisory ("we", "us", or "our") is committed to protecting the privacy and personal information of our clients, website visitors, and stakeholders. This Cookies Policy explains how we use cookies and similar technologies on our website, in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. What Are Cookies?

Cookies are small text files placed on your device by websites you visit. They are used to enhance your experience, remember your preferences, and help us understand how visitors interact with our website.

2. Types of Cookies We Use

We may use the following types of cookies:

• Strictly Necessary Cookies: Required for the operation of our website (e.g., security, accessibility, navigation).
• Performance Cookies: Collect anonymous data about how users interact with our site (e.g., Google Analytics) to improve usability and performance.
• Functionality Cookies: Remember your preferences and choices to personalise your experience.
• Targeting/Marketing Cookies: Track your browsing habits to show relevant advertising or marketing messages (we use this with your explicit consent only).

3. Why We Use Cookies

We use cookies for the following purposes:

• To ensure the website functions correctly.
• To analyse traffic and usage patterns.
• To enhance the user experience by remembering preferences.
• To support our marketing efforts with your consent.

4. Managing Your Cookie Preferences

You have the right to accept or reject cookies when visiting our website:

• A cookie consent banner will appear on your first visit.
• You may choose to allow all cookies, limit cookies to essential only, or manage your preferences.
• You can also control or delete cookies via your browser settings at any time.

5. Third-Party Cookies

We may use third-party service providers (e.g., Google, Meta) for analytics and marketing purposes. These providers may set their own cookies. We do not control third-party cookies and recommend reviewing their privacy policies.

We do not sell, rent, or trade any personal information collected through cookies.

6. Data Protection and Consent

All personal data collected via cookies is processed in accordance with our [Privacy Policy], which complies with:

• The Privacy Act 1988 (Cth)
• The Spam Act 2003 (Cth)
• Any applicable data protection and ePrivacy legislation

We only use cookie-related data for legitimate business purposes and retain it securely. No personally identifiable information is collected without your clear consent.

7. Changes to This Cookies Policy

We may update this Cookies Policy to reflect changes in law or technology. Updates will be posted on this page with a new effective date. We encourage users to regularly review this policy.

8. Contact Us

If you have any questions or concerns about this Cookies Policy or how we handle your data, please contact us at:

McFarland Consulting and Advisory
📧hr@McFarland-Consulting.com
🌐 www.McFarland-Consulting.com
📍 Australia

This policy reflects our commitment to transparency, data integrity, and responsible technology use as we serve our clients across all sectors.